Ilta-Sanomat will launch radio newscasts on the five radio channels of Nelonen Media. News will be available from 17 January on Radio Aalto, Radio Rock, Radio Suomipop, Metro FM, and Groove FM.Newscasts are provided on work days every 30 minutes between 6:30 a.m. and 10 a.m. and once per hour between 10 a.m. and 5 p.m."Ilta-Sanomat is the leading quality tabloid and the market leader in Finland for online and mobile. Going to the radio is an excellent addition to the content. We will provide the latest, most interesting news to radio listeners' daily lives," says Editor-in-Chief Kaius Niemi.The five radio channels of Nelonen Media reach around 1.9 million listeners per week* and are the market leader in the listener figures for commercial radio. The cooperation with Ilta-Sanomat will further expand the news content of the channels.”The cooperation with Ilta-Sanomat is a significant renewal for Nelonen Media radios. The most important and interesting news items will be highlighted effectively and in a compact way. Our strengths now include the capacity to react quickly and a well-defined view on which topics appeal the most to our listeners," says Radio Operations Director Kari Laakso.Experienced journalistsTwo experienced news editors, Faye Lawson and Matti Välisalo, will produce radio news in cooperation with the Ilta-Sanomat newsdesk."Through good radio news, listeners find that they get information they need at the exact moment they need it, regardless of whether they are commuting to or from work," says Faye Lawson.Ilta-Sanomat print products, along with online and mobile services and radio news, constitute the largest media brand coverage in Finland. Iltasanomat.fi has almost 2.6 million weekly visitors. The mobile service is growing rapidly and it already reaches nearly 700,000 unique weekly visitors."With Ilta-Sanomat, we want to provide interesting content in all channels. Ilta-Sanomat will also reach radio listeners now," says Tapio Sadeoja, Publisher and Senior Editor-in-Chief of Ilta-Sanomat.* KRT (national radio survey) 11/2012Watch the video: Ilta-Sanomat to launch radio newscasts on five channelshttp://www.iltasanomat.fi/uutiset/art-1288532186070.htmlAdditional information:Kaius Niemi, Editor-in-Chief, Ilta-Sanomat, tel. +358 40-771 3501Kari Laakso, Director of Radio Operations, Nelonen Media, tel. +358 40-502 5186Iltasanomat is the most well-known online brand in Finland, and the market leader in mobile services. Each week, more than 2.5 million web users read Ilta-Sanomat online.Iltasanomat and Nelonen Media are part of the Sanoma Group, a strong European group operating in diverse fields of consumer media and learning in some 20 countries.
Ilta-Sanomat to launch radio newscasts on the five channels of Nelonen Media
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