Nowa Era has for years supported initiatives that enable equal opportunity in education and high-quality education for all. One such project is “Schoolbag full of smiles”. The aim of this project is to increase the educational opportunities of the poorest students in Poland by supplying them with a complete set of textbooks for the school year. In 2016, Nowa Era participated for the fourth time and delivered more than 3,000 textbooks. The initiative is complemented by another nationwide project, the “Large Family Card” programme which supports families with at least three children by offering discounts from its online bookstore.In 2016, employees from the Nowa Era Group also collected books to establish small libraries in children’s wards across the country as part of a campaign organised by the zaczytani.org foundation. In just a few weeks, the families of Nowa Era employees gathered more than 800 books to make the hospital stay easier for the young patients."We have been engaging in actions to help those in need for years. These joint efforts show the great sensitivity of our employees, especially when it comes to helping children,” says Magdalena Duszyńska-Walczak, Managing Director of Nowa Era Group.