Stock Exchange Release 10/1/2011  13:00

A total of 789,849 shares of Sanoma Corporation have been subscribed with 2004 stock options.

Following these subscriptions, the number of Sanoma's shares increased from 162,020,744 shares to 162,810,593 shares. The total amount of subscription prices was recorded in the fund for invested non-restricted equity.

The new shares were entered into the Trade Register on 10 January 2011 and the trading in the new shares begins on 11 January 2011. For the new shares subscribed with stock options all shareholder rights commence from the date on which they are entered into the Trade Register.

Sanoma announced the Stock Option Scheme 2004 on 8 November 2004. Sanoma informed about the previous share subscription with 2004 stock options on 17 November 2010.

Sanoma Corporation

Kim Ignatius
Chief Financial Officer

Additional information: Sanoma's Group Communications, tel +358 105 19 5062 or

Sanoma inspires, informs and connects. As a diversified media group, we bring information, experiences, education and entertainment to millions of people every day. We make sure that quality content and interesting products and services are easily available and meet the demands of our readers, viewers and listeners. We offer a challenging and interesting working environment for 20,000 people in over 20 countries throughout Europe. In 2009, the Group's net sales totalled EUR 2.8 billion.