The Dutch-based Sanoma Uitgevers, part of Sanoma Magazines, the magazine division of SanomaWSOY Group, has sold its puzzle magazines in the Netherlands to Keesing Media Group B.V. (Keesing), part of Telegraaf Media Group N.V., a Dutch stock listed company.

After the due diligence process and positive advice of the works councils of Sanoma Uitgevers and Keesing Media Group, and the Supervisory Board of Keesing Media Group, the sale is now completed.

The sale follows the redefinition of Sanoma Uitgevers' position in the puzzle market in the Netherlands.

In 2006, the puzzle cluster's consolidated net sales amounted to EUR 12.8 million. The acquisition involves all activities of the puzzle cluster, and 23 employees. Sanoma Uitgevers' puzzle portfolio consists of brands such as Puzzelsport and Bingo!. All activities will be transferred to Keesing's premises in Amsterdam.


Matti Salmi

Senior Vice President

Finance and Administration

Additional information:

Corporate Communications Sanoma Magazines, Trudy de Jong, tel. +31 (0) 6 274 028 80

Sanoma Uitgevers, with more than 80 consumer magazines and well over 125 websites, is the largest multimedia publisher in the Netherlands. Sanoma Uitgevers is a business of Sanoma Magazines, one of the largest consumer magazine publishers in Europe. The company publishes more than 300 magazines in thirteen different countries. Apart from developing its strong portfolio of magazine brands for various reader communities, Sanoma Magazines is expanding its business to other media platforms, with a clear focus on interactivity. Sanoma Magazines is part of the SanomaWSOY Group, which operates in versatile fields of media in over 20 European countries.