Independent Media Sanoma Magazines Russia has acquired a leading Russian women's portal Ameno.ru. The portal is ranked amongst the five most popular websites for women in Russia.
According to the Public Opinion foundation, the Russian female online audience expands 20% faster than the male audience. Over the coming years, Independent Media Sanoma Magazines plans to take a dominant position in this promising segment. The acquisition of Ameno.ru, one of the oldest and the most successful mass-audience websites targeted at women, logically extends the publishing house's line of internet resources, which also include the most popular women's portal, Cosmo.ru.
Independent Media Sanoma Magazines Russia is part of Sanoma Magazines, the magazine division of the SanomaWSOY Group.