M. Sc. (Econ) Matti Salmi, 53, has been appointed Senior Vice President, Finance and Administration (CFO) of SanomaWSOY and member of SanomaWSOY's Management Group. Mr Salmi is currently Senior Vice President, Corporate Finance and Administration of Rautakirja Corporation. He will start in his new position as of 1 April 2004.

Matti Salmi has been working as Senior Vice President at Rautakirja since 1988. Before Rautakirja, he served as Vice President, Finance at Suomen Tupakka Oy (BAT) from 1985 to 1988, and as controller at British American Tobacco in London from 1984 to 1985.

In this connection, SanomaWSOY's Group functions will be reorganised, and the restructuring will continue. Finance, HR, and IR and Group Communications will report to Mr Salmi. The real estate unit will start reporting to Senior Vice President, Group Treasury and Asset Management.

The present Senior Vice President, Administration and Finance, Aarno Heinonen will retire as planned in spring 2004.


SANOMAWSOY CORPORATION


Raija Kariola
Vice President
Investor Relations and Group Communications


DISTRIBUTION
Helsinki Exchanges
Principal media